Are you looking to find out what is WordPress management and why do you need it? No worries, you are in right place!
Website management is the act of regularly checking your website for issues and mistakes and keeping it updated.
Once your WordPress website is up and running, it requires regular maintenance as your house requires regular love & care.
Website maintenance is one of the key success factors for your business. Regular website management is invaluable for SEO strategy. Don’t forget, only a well-maintained website helps to promote your brand, work, and mission.
House Management vs WordPress Management
Building a website is similar to building a house. Just like building a house, building a website is just half of the battle.
Regular WordPress Management
Some tips for regular WordPress management are:
- Regular backups
- WordPress, themes & plugin updates
- Troubleshooting of plugins and themes
- Regular performance audits
- Change your WordPress passwords
- Remove spam comments
- Optimize your database
- Security checks & preventive maintenance
- Regular improvements and styling changes
- Content management and many more
Being the owner of a small website with low traffic and content, you should perform these tasks every three months. But if you run a website with a lot of traffic then perform these management tasks after every one month.
No doubt, WordPress management is a time-consuming job. It’s all about keeping up with security updates, encouraging traffic growth, and making sure Google is happy.
You can go with the DIY option, which will require time or you can outsource to professionals, which will help you to work on your business. And luckily with WordPress, there is no shortage of great WordPress management companies.
WordPress Management Companies Vs Your Hosting Services
Are you thinking that if your hosting provider offers most of these management services then why should you look for management service separately?
Consider hosting as the landlord of your apartment and now think that your landlord will manage your apartment building. Whereas if you want to decorate, furnish, clean, and update your apartment, your landlord will not do it for you. You will either have to do it yourself or hire people to do it for you.
And that’s what website maintenance services companies do for their customers. Your hosting company usually offers services like auto backups, updates & security scans.
On the other hand, WordPress management companies include all of these things along with regular website development & improvement tasks. Plus, if the auto backups, updated or security scans fail they will do it manually.
Papaya Search, as known as Papaya Search, was started by Bobby in 2009. Papaya Search has spent over OS years helping businesses market and sell their products and services online through SEO, OEM, and analytic. Papaya focuses on measurable ROI for its clients, ensuring the best return for their marketing dollar. And he’s been very successful.
Bobby observed that a lot of times it was run of the mill maintenance stuff, something Bobby doesn’t offer and doesn’t prefer to do. He partnered with WordPress management company. With this company, Bobby can deliver his incredible SEO results for clients while also providing ongoing maintenance and support.
It allows Bobby to focus on growing his agency and stay on top of the ever-changing SEG game. Without having to worry about keeping his ongoing clients happy, he can ensure that he is delivering the best SEO service out there.
WordPress Hosting Vs WordPress Maintenance
If you are a hands-on person then you can manage with what your hosting provider offers. But if you want hands-off WordPress maintenance then outsourcing your WordPress maintenance most probably be the best fit for you.
WordPress management services
Here is a list of thing the WordPress management services will help you with:
WordPress rolls out regular updates, to keep in check bugs, resolve issues & improve security. It’s very important that you keep your WordPress website updated. Because if you don’t, you are deliberately putting your websites in jeopardy.
You can see below that only 27.6% of the websites are running on the latest WordPress 5.5.1 version.
Benefits of updating WordPress are:
- Keeps your website secured
- Helps to ensure the compatibility with all new plugins
- Get to use the newest features
WordPress can be updated automatically, manually by the administrator or even by the hosting company.
Broadly WordPress updates can be classified into two types:
- Core feature updates
- Minor security patches
The feature releases are one-click updates that have to be done manually.
The power of WordPress lies in its plugins. WordPress plugins allow you to enhance the functionality of your WordPress website.
A plugin is a small piece of software similar to a mobile application, which adds or extends the functionality of your WordPress website.
Benefits of keeping all the plugins updated are:
- Increased WordPress security
- New features and functionalities
- Having a better website performance
- Repair of bugs
Like adding forms, social media icons, sitemaps, etc. You can check out our Ultimate list of best WordPress plugins to choose the best plugins for your website.
We would suggest that you take a look at the details of that particular update so you know what that update is all about before you go ahead and hit update.
If you are confident about the plugins that you are using, you can enable auto-update. Updating plugins is pretty easy since WordPress allows you to update them both in bulk as well as individually.
However, updating plugins individually has the following advantages:
- You can monitor the changes & performance of your website after the update.
- If the plugin is causing an issue, you can deactivate that plugin right away.
- It does not put your website in maintenance mode.
When you update plugins in bulk, it temporarily puts your website on maintenance mode.
If you have a huge website or are managing multiple websites you can set up email notifications. So whenever an update is rolled out you get notified.
Managing a business website can be an overwhelming task, and if you are struggling with it you should consider hiring a management company as the health of your website is as important as the health of your business.
WordPress themes just like plugins are a work in progress, their updates are regularly rolled out. WordPress themes require frequent updates, too. These are done for the purposes of performance optimization, vulnerability patches, and implementation of design or feature upgrades.
There are two ways of updating WordPress themes:
- Manual update
- Automatic update
Updating themes is a relatively complicated process with higher risks of errors, especially if you have customized it. One wrong step and your entire website might come crumbling down. However, keeping your theme updated to the latest version is highly recommended.
And if you are confident that you have everything under control that’s fantastic. But if feel that you are struggling with it, its time you stop wasting time on WordPress maintenance & start working on your business.
Regular WordPress Backups
Backups are critical for your website.
Consider them to be your insurance, in case of a disaster (like if you get hacked or your server crashes or website gets deleted) your website’s backup is the only thing that can save you from the agony of starting
The best backup solution needs to fulfill following criteria:
- Created on a regular basis
- Stored in more than one location.
Your hosting company also keeps your website’s backup but the best practice is to regularly create your own backups, especially before you are about to update something.
If something goes wrong while updating, you can easily revert to the most recent backup. Install a backup plugin from our ultimate list of the best plugins. Configure the plugin,
There are three
- Complete backups: Your entire website is backed-up.
- Database backups: Only the backup for your database is made.
- Scheduling backups: A
llowyou to schedule a backup for the future.
Backups may sound easy to do and maintain, but when you are running a business you already have a lot on your plate & taking care of back-up can add to that list. In this type of situation, it might be best to leave that to the professionals.
WordPress Speed Optimization
Having a slow website is the fastest way to kill your traffic from search engines like Google. Search engines especially Google gives your website preferential treatment to websites that load.
Improving and maintaining the speed of your WordPress website is a regular job. First, you need to diagnose what is causing the problem which is easier said than done, since the problem can be anything from code, files to images.
After that you need to take action, removing unused content & files.
- Optimize your WordPress database
- Optimize your home page load time
- Minify JAVA scripts, HTML & CSS
- Turn Off trackbacks
- Use static HTML where possible
- Install caching plugin
Do you know, one second delay in page load time equals 11% fewer page views, a 16% decrease in customer satisfaction, and 7% loss in conversions.
It is considered good practice to deactivate the plugins that are not in use, but if you are sure that you won’t be using the plugin anymore, it’s best that you uninstall it.
And these are just a few things that you can do to improve the speed of the website. Taking care of your website’s speed is a bit more technical, requires continuous & pro-active efforts.
Your WordPress management team takes care of all of this for you. They run regular tests to optimize your website speed performance.
WordPress Security Issues
Websites powered by WordPress are more susceptible to security issues. Although WordPress’s core software itself is very secure but only as long as you follow the best WordPress security practices regularly
When it comes to WordPress security you never absolutely sure that you are out of harm’s way. There are two kinds of measures you can take when it comes to WordPress security.
Use SSL to Encrypt Data
You can check out 11 ways to make your WordPress more secure.
The most common security threats that your WordPress website might be at risk
- Brute force attack
- File inclusion exploits
- SQL injection
- Cross-site subscription4- Malware
Even with all the security measures that you take, you can never be absolutely sure that your website is completely safe & What do you do if your website is attached or hacked? WordPress maintenance services take active steps to enhance & ensure the security of your website.
They monitor suspicious activities on your website like spams & do scans for malware. But most importantly they remove the problem as soon as it is detected and even help you recover your website if its completely lost.
WordPress Performance Test
When you create a website you need to makes sure that your websites are performing well across all the browsers as well as the different mobile devices.
All the top-ranked websites have a low page load time & low bounce rate.
To keep your website at the top of its game you’re gonna have to optimize your website’s performance which includes:
- Average load time
- Cross-browser compatibility
- Mobile performance
Your WordPress management service provider should be taking care of this part for you as well.
Regular WordPress Tasks
WordPress management services also offer regular maintenance tasks for you, they will also resolve issues on your website.
You can send them support requests if you need help. Having a WordPress maintenance service provider is like having a go-to person whenever there is a problem.
How Much Does WordPress Management Cost?
Website maintenance costs vary significantly. It depends upon your website complexity and its functionality. Actual costs vary on the individual needs of your website.
Your website may pay from $35 to $5000 per month to WordPress maintenance providers as maintenance charges.
You invest a lot of time, energy and resources deciding every image, element,
You want it to be perfect.
The thing with websites is that they are always a work in progress, it requires regular fixing, monitoring site health score and maintaining.
Which requires plenty of regular work and technical skills. If you are running a business website, it would probably be better to outsource.
Do you manage WordPress yourself or have an outsourcing partner? Please share your
Want to Learn More? Here is the list of few other guides that will help you master WordPress.
- How to Build a Website – Start With Why
- What is WordPress? All You Need to Know
- How to Build a WordPress Website From Scratch
- How to Decide the Best Hosting for WordPress
- Best WordPress Plugins – Ultimate List
- 11 Steps to Secure WordPress Website from Security Threats
- 15 Best WordPress Themes for Blogs, Business & Ecommerce
- 65 Types of WordPress Help Requests
- WordPress Website Launch Checklist – Updated 2020
- Image Optimization for WordPress in 2020: Everything You Need to Know
- How to Conduct a WordPress Site Audit – A Compete Guide